Maximizing Acquisition and Retention Through Mobile Game Analytics

Maximizing Acquisition and Retention Through Mobile Game Analytics

Mobile game developers face the daunting task of acquiring and retaining players in today’s fast-paced mobile gaming world. But why? Well, there has been a significant increase in competition, providing players with more mobile gaming options than ever. Therefore, game developers have had to embrace modern tactics to succeed and continuously improve their game’s performance…

The Role of Customer Behavior Analytics in Enhancing Your Game Revenue 

The Role of Customer Behavior Analytics in Enhancing Your Game Revenue 

Optimizing game revenue is one of the primary goals of every game developer. However, achieving this goal is often challenging, as developers often lack an idea of what players expect from their games. And that’s where game analytics, particularly customer behavior analytics, come into play. With customer behavior analytics, game developers can understand customer journeys…